Custom Creation Bring What Matters to Life

A bespoke piece of jewelry is so much more than an object.

It’s an emotion cast into matter.

A memory you carry close to your skin.

A story passed on.

At diams.com, we guide you through the creation or transformation of your own piece. Whether you dream of something entirely new or wish to give new life to a treasured jewel, each project is a chance to craft something deeply intimate, precious, and truly unique.

It all begins with an idea…

A desire, a sketch, a stone you love, a family jewel to reinvent, or simply the wish to wear something that feels like you.

We take the time to understand your story, your inspirations, your vision. Together, we imagine a piece that speaks to you — a creation full of meaning.

From sketch to jewel: the art of crafting, step by step

Once the concept is in place, we create a 3D model of your design. This digital rendering allows you to see every detail with precision: shape, proportions, stone setting, texture.

It’s a magical moment — your idea begins to take form.

Once the design is approved, the hands of our artisans take over. The metal is cast from a custom-made mold. Then comes the rough finishing: the jeweller refines, sculpts, and polishes the piece with expert precision.

The stones are then hand-set, one by one, with care and mastery. Finally, the piece returns to the bench for its final touch: finishing, polishing, and the glow that makes it truly yours.

A jewel that belongs to you and only you

No one else will ever wear this exact piece.

It tells your story. It carries your emotion.

It might be a symbol of love, a tribute, a rebirth — or simply the reflection of who you are.

At diams.com, we believe true beauty is born from emotion.

And there is nothing more beautiful than a jewel imagined by you, for you.

© 2004 - 2024 diams SA. All Rights Reserved. Kimberley Process: In accordance with United Nations resolutions, the diamonds sold on this site come from legal sources that are not involved in conflict financing. diams SA guarantees that its diamonds, to the best of its knowledge and according to the written guarantees given to it by its suppliers, are not "diamonds of the war".